The word Saucony comes from the Lenni Lenape Native American word “saconk,” meaning “where two rivers run together”. Inspired by the original location on the Saucony Creek, their logo represents a running river marked by three boulders. Throughout the early and mid 1900’s, running became the focus of serious athletes. At the time, there weren’t any high-performance running shoes. People were running in leather, spikes, and even barefoot. Saucony were determined to make a shoe that could change the way people run.
In 1972, an American man named Frank Shorter won the Gold in the Olympic marathon, igniting a running frenzy in the US and beyond and In 1977, their shoes were awarded “Best Quality” in Consumer Reports magazine. Saucony quickly went from the serious runners’ best kept secret to the most sought-after running shoe of the time.